A modular system for brand guidelines

Features that keep
your brand in great shape

Sections for brand assets, simple editing, security, multilingual support, local backup, search and AI. Everything you need to build a brand guideline — without writing a single line of code.

Who Visualbook is built for

Designers

Save dozens of hours on every project. Instead of laying out PDFs, simply drag sections into place and Visualbook builds a professional brand guideline for you.

Agencies

Offer clients a premium product with your own branding. Multibrand support lets you manage multiple sub-brands within a single holding.

Companies

Centralise all brand materials in one secure location. Access control ensures that sensitive information is only visible to authorised users.

Visualbook in numbers

32

Modular sections

200+

Projects delivered

6

Admin languages

7

Years in development

Built for what's next

Brand guidelines readable not just by people, but by AI tools too. Export data for Cursor, ChatGPT, Figma AI and other agents.

Everything about the AI Connector (MCP): setup guide and ready-to-use prompts
Brand Brief export

One ZIP: Markdown + manifest + assets. Ready for AI tools.

New
llms.txt

Controlled guidance for LLMs on public-facing pages.

New
Public vs. full export

A public package without sensitive data, a full one for trusted internal agents.

New

A modular system that actually works

One platform instead of PDFs, emails and "that folder on SharePoint". Build from ready-made sections designed the way brand guidelines are actually read.

32 section types

Text, tables, accordions, galleries, carousels, videos, audio, before/after and downloads — 32 section types in one modular toolkit. Cover every corner of your brand guidelines without custom templates or a developer.

Colour swatches and exports

From the swatch, download CSS and SCSS variables, Tailwind config, PDF, ASE for Adobe, or a ZIP with all formats. Transfer colours to code, design tools and print — without manually copying values off a screen.

Sections built for designers

Icons, archetypes, ideation flows, portal cards with previews, before/after — sections for real brand presentation. Not a generic “text and image” block, but modules built for how brands actually communicate.

Typography tools

Show font weights, sizes and usage in context — directly on the page. Protect font download links to manage licences and file delivery the way designers need when handing off to clients.

Interactive exclusion zones

Set logo exclusion zones and minimum sizes interactively, directly on the preview. Define rules in plain language — so clients don't just understand them, they actually follow them in real-world output.

Charts and tables

Charts and tables live directly in the guideline — edit data in the CMS without the back-and-forth of PDF versioning. Strategy, archetypes and ideation flows, all in one view for both client and team.

Two ways to edit.
Both feel natural.

A structured admin panel for complex changes. A frontend editor for quick edits directly on the live site. Use whichever fits your flow.

Admin Panel (Kirby CMS)

  • A familiar, clean admin interface
  • In-app onboarding guide for new editors
  • Card previews — see how a page looks in the navigation
  • Auto-slug from the heading for consistent URLs
  • Shared fields — one change propagates across pages

Frontend Editor

  • Edit directly on the live site — see content in real context
  • Save by language — keep CS and EN completely separate
  • Works with complex modules, blocks and nested structures
  • HTML sanitisation — lower risk of broken layouts
  • Respects permissions — everyone sees only what they should
Daily change digest

Leadership knows what changed in the guideline. One email a day.

Team collaboration

Multiple people can work in the guideline at the same time — each according to their role.

Analytics in the Panel

Visits, sources and devices in charts — filter by language and sub-brand. Your data stays with you.

File overview

Logos, SVGs and images, neatly separated.

Access. Under control.

Part of the guideline public, part for partners only, fonts for authorised users only. Configure it exactly as your situation demands.

Global lock

Password-protect the entire guideline. Internal documentation stays internal.

Email sign-in

A 6-digit code instead of a shared password. Domain verification and rate limiting to block brute-force attacks.

Domain allowlist

Restrict access to people with email addresses from an approved domain (e.g. employees at @yourcompany.com). Apply it site-wide or only to selected pages.

Per-page or per-file lock

Password or domain restriction at the level of individual pages or specific files.

Link Lock

Encrypted download links for fonts and sensitive files. AES-GCM encryption with access control.

Role management

The brand manager edits the entire guideline. The multibrand editor only their assigned sub-brand.

One guideline, six languages

The admin panel is fully translated into Czech, English, German, Polish, Spanish and Slovak. The website runs in any pair of languages you choose.

DeepL integration

Instant translation into the second language in one click. Built-in branding glossary to keep terminology consistent.

Translation audit

An overview of pages where CS = EN. Catch forgotten translations before anyone else does.

Shared files

The same logo in both CS and EN — no duplicates. Automatic file sync between language versions after a mode change.

Panel language independent from site language

A Polish editor working on a Czech–German manual? No problem. Every team member uses the admin panel in their own language — independently of the website languages.

Multiple brands, one installation

For holdings and brand families. Switch between single-brand and multibrand mode — no second instance, no complexity.

  • A brand hub with visual brand cards as a navigation gateway
  • Each brand has its own complete guideline structure
  • Logo, status and custom image on each brand card
  • A unified entry point into each individual guideline

Braiins — a live example of a multibrand hub with multiple guidelines in a single installation.

View live demo

Your data. Your control.

Export to static HTML and host wherever you choose. You are never dependent on our infrastructure. Full backup as a ZIP.

Static offline export

Download a ZIP. Unzip and open index.html — it works without a server. Backup, USB stick, offline presentations.

Static online export

HTML pages for your own hosting. Your guideline on your domain, with no dependency on Visualbook's server.

AI export

One ZIP: Markdown, manifest, and assets ready for AI agents and LLM tools.

Link Lock

Protected links to fonts and files work even in the online export. Security, without compromise.

Find exactly what you're looking for

Full-text search across the entire guideline. "Pantone", "logo", "template" — clients find what they need in seconds.

  • Diacritic-insensitive — "strategy" finds "Strategy"
  • Fuzzy matching — "typograhy" → typography (typos handled)
  • Structured results — not just headings, but data from modules too
  • Page exclusion — drafts visible in navigation, but excluded from search
  • Lock-aware search — protected content never leaks in snippets

Visibility, under control

  • Option to disable indexing globally
  • Per-page noindex for selected pages
  • XML sitemap + hreflang for correct version signalling
  • Open Graph and Twitter previews for professional sharing
  • Semantic HTML for improved accessibility

Data without Google Analytics

  • Self-hosted analytics — know who reads which sections
  • Visit language tracked in statistics
  • Redirects and 404 log — old bookmarks keep working
  • Login pages excluded from analytics data
  • SQLite database — zero dependency on external services

Brand guidelines built with Visualbook

No surprises. Just a tool that delivers.

Try Visualbook for free. If it's not for you, you don't pay a thing. The trial simply disappears after 30 days.

Visualbook helps companies develop their visual culture. The concept, execution, and clean interface all contribute to brands showing up at their absolute best.

Robert Vlach
Robert Vlach
Founder of Navolnenoze.cz

There's nothing to think about — Visualbook is an absolute given in every visual identity we create.

Vít Rýznar
Vít Rýznar
Founder @ Bloomfield Studio